The main purpose of a photo is, just like in video, to communicate information and ideas we have. It allows us to captures those moments that would otherwise fade away. Photography serves us as a very powerfull medium allowing to better understand the world we live in. We consider a photograph as universal language that enables people to connect and to tell stories. It's a storytelling tool.
Producing a single photo or series of photographs is a process of decision making. In the initial phase a photographer defines the purpose or a message of the photograph.
When thinking about making a video, you need to ask yourself "If I do this photo, how will my audience react to this photo?"
Every photography project is just like a video project a step-by-step process that turns your idea into a finished product. The production starts with strong planning where brief is put together. This includes location scouting and choosing the right equipment for the work.
Photos are made to be seen, to inspire, to tell stories. Its distribution is also as important as distribution of every video project. It is considered as an creative act which creates a dialogue.
Our team combines creativity, strategy, and industry expertise to help brands grow and connect with their audience